{"id":15,"date":"2026-09-06T15:14:29","date_gmt":"2026-09-06T13:14:29","guid":{"rendered":"https:\/\/bruna.braunvieh.ch\/weltkongress\/"},"modified":"2026-10-22T10:51:24","modified_gmt":"2026-10-22T08:51:24","slug":"world-congress","status":"publish","type":"page","link":"https:\/\/brunaworld28.ch\/en\/weltkongress\/","title":{"rendered":"World Congress 2028"},"content":{"rendered":"<p class=\"is-style-lead wp-block-paragraph\">Every four years, the international Brown Swiss family gathers for the World Congress. Switzerland will be the host in 2028. Braunvieh Schweiz, together with BRUNA, is organising the World Congress in Lucerne and expects around 300 guests from the member countries of the Brown Cattle Breeders' World Association. The last World Congress to take place in Switzerland was in 2012, in St Gallen at that time.<\/p>\n\n\n\n<div class=\"wp-block-buttons bw28-actions is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/world-congress\/programme\/\" target=\"_blank\" rel=\"noopener\">To the programme<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline-brown\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/world-congress\/registration\/\" target=\"_blank\" rel=\"noopener\">To register<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Four days of expert programming<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Registration is expected to be offered on Tuesday and Wednesday. On Wednesday, company visits are on the agenda, and on Thursday, the world conference with presentations, an accompanying programme and the gala evening. On Friday, the general assembly of the Brown Cattle Breeders' World Association will follow, after which participants will visit the livestock show. On Saturday, the focus will once again be on visiting the livestock show.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Date<\/th><th>item on the programme<\/th><th>place<\/th><\/tr><\/thead><tbody><tr><td>Tuesday, 14 March 2028<\/td><td>Registration (tentative)<\/td><td>Lucerne Exhibition Centre<\/td><\/tr><tr><td>Wednesday, 15 March 2028<\/td><td>Company visits<\/td><td>Central Switzerland<\/td><\/tr><tr><td>Thursday, 16 March 2028<\/td><td>world conference, accompanying programme, gala evening<\/td><td>Lucerne Exhibition Centre<\/td><\/tr><tr><td>Friday, 17th March 2028<\/td><td>Annual general meeting, animal show visit<\/td><td>Lucerne Exhibition Centre<\/td><\/tr><tr><td>Saturday, 18 March 2028<\/td><td>Visit livestock show<\/td><td>Lucerne Exhibition Centre<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-group is-style-notice bw28-notice--notice has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\">The programme is available as a draft. Subject to change. The definitive programme will be published on this website.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/world-congress\/programme\/\" target=\"_blank\" rel=\"noopener\">View detailed programme<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Contents of the congress<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>World conference with papers on breeding, genetics, management and marketing <\/li>\n\n\n\n<li>Operational visits to Swiss beef cattle farms<\/li>\n\n\n\n<li>General Assembly of the Brown Cattle Breeders' World Association<\/li>\n\n\n\n<li>Gala evening with participants from all member states<\/li>\n\n\n\n<li>Visit to BRUNA, the national exhibition and European show<\/li>\n\n\n\n<li>Companion programme for accompanying persons<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group is-style-notice bw28-notice--folgt has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><strong>Pending:<\/strong> Definitive themes and speakers of the world conference. Publication following approval by the organising committee.<\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Lucerne as a conference destination<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Lucerne lies in the heart of Switzerland, by the lake and at the foot of the Alps. The railway station, the old town, the hotels and Messe Luzern are all close to one another. The video by the Lucerne Convention Bureau gives an impression of the city.<\/p>\n\n\n\t<figure class=\"bw28-video wp-block-bw28-video\" data-bw28-video=\"Nd69JuLqIUo\">\n\t\t<div class=\"bw28-video__poster\" style=\"background-image:url('https:\/\/i.ytimg.com\/vi\/Nd69JuLqIUo\/maxresdefault.jpg')\">\n\t\t\t<button type=\"button\" class=\"bw28-video__play\" aria-label=\"Why Lucerne should be your next trip\">\n\t\t\t\t<span class=\"bw28-video__icon\" aria-hidden=\"true\"><\/span>\n\t\t\t\t<span class=\"bw28-video__label\">Why Lucerne should be your next trip<\/span>\n\t\t\t<\/button>\n\t\t<\/div>\n\t\t<figcaption class=\"bw28-video__note\">Video: Lucerne Convention Bureau. Playing this video will establish a connection with YouTube (Google).<\/figcaption>\n\t<\/figure>\n\t\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/world-congress\/arrival-hotel\/\">Travel and hotel<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Everything about the World Congress<\/h2>\n\n\n\n<div class=\"bw28-tiles\"><a class=\"bw28-tile\" href=\"\/en\/world-congress\/programme\/\"><span class=\"bw28-tile__title\">Programme<\/span><span class=\"bw28-tile__text\">Schedule of the four days of the congress with conference, company visits and gala evening.<\/span><span class=\"bw28-tile__cta\">To the programme<\/span><\/a><a class=\"bw28-tile\" href=\"\/en\/world-congress\/registration\/\"><span class=\"bw28-tile__title\">Registration<\/span><span class=\"bw28-tile__text\">Registration, deadlines and terms and conditions.<\/span><span class=\"bw28-tile__cta\">To register<\/span><\/a><a class=\"bw28-tile\" href=\"\/en\/world-congress\/arrival-hotel\/\"><span class=\"bw28-tile__title\">Travel \/ Hotel<\/span><span class=\"bw28-tile__text\">Travel to Lucerne, hotel allocations and transfers.<\/span><span class=\"bw28-tile__cta\">Travel and hotel<\/span><\/a><a class=\"bw28-tile\" href=\"\/en\/world-congress\/sponsors\/\"><span class=\"bw28-tile__title\">Sponsors<\/span><span class=\"bw28-tile__text\">Partners of the World Congress and promotional opportunities.<\/span><span class=\"bw28-tile__cta\">To the sponsors<\/span><\/a><a class=\"bw28-tile\" href=\"\/en\/world-congress\/image-gallery\/\"><span class=\"bw28-tile__title\">Picture gallery<\/span><span class=\"bw28-tile__text\">Photographs of the conference, company visits and the gala evening.<\/span><span class=\"bw28-tile__cta\">To the photo gallery<\/span><\/a><a class=\"bw28-tile\" href=\"\/en\/world-congress\/media\/\"><span class=\"bw28-tile__title\">Media<\/span><span class=\"bw28-tile__text\">Accreditation and information for media professionals.<\/span><span class=\"bw28-tile__cta\">To the media section<\/span><\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Brown Cattle Breeders' World Association<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The Brown Cattle Breeders' World Association connects the national breeding organisations of the breed. It promotes professional exchange, harmonises the fundamentals of breeding work and organises the world congress. Braunvieh Schweiz is a member of the Brown Cattle Breeders' World Association and the European Brown Swiss Association and has already organised international conferences in 1986, 1997 and 2012.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Staying up to date<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Those travelling from abroad plan ahead. With the newsletter, you will receive information on the programme, registration and hotels as soon as it becomes available.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/newsletter\/\" target=\"_blank\" rel=\"noopener\">Subscribe to newsletter<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-notice bw28-notice--notice has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\">Concurrently with the World Congress, BRUNA is taking place, which is the national exhibition and European show for the Brown Swiss and Original Braunvieh breeds.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/bruna\/\" target=\"_blank\" rel=\"noopener\">To BRUNA<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>The World Congress of the Brown Cattle Breeders' World Association. 15th to 18th March 2028 in Lucerne.<\/p>","protected":false},"author":2,"featured_media":156,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-15","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Weltkongress 2028 | Brown Swiss in Luzern<\/title>\n<meta name=\"description\" content=\"Der Weltkongress der Weltvereinigung f\u00fcr Brown Swiss findet vom 15. bis 18. 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